Course curriculum

  • 1

    1. Set-up for success

    • Additional Reading: START WITH WHY by Simon Sinek

    • This Module is a work in progress.

  • 2

    2. NL-Based Businesses

    • This Module is a work in progress.
  • 3

    3. Experimentation

    • This Module is a work in progress.
  • 4

    Review DEP: Learn more about validating assumptions

    • Intro

    • Riskiest Assumption

    • Assumptions Mapping

    • Market Research

    • Primary Research

    • Secondary Research

    • Competition Research
  • 5

    Review DEP: Learn more about how to plan interviews

    • Intro

    • Talk to Customers

    • Interview Plans

    • Data Analysis

    • Recap

    • Interview Protocols
  • 6

    4. Time Management

    • This Module is a work in progress.
  • 7

    5. Elevator Pitch

    • This Module is a work in progress.

  • 8

    Review DEP: Elevator Pitch Tips & Tricks

    • Module Introduction

    • Pitch Content & Structure

    • Pitching Do's and Don'ts

    • How to Stand Out

    • Mately Alumni Pitch Example

  • 9

    6. Personal Branding

    • This Module is a work in Progress.
  • 10

    Review DEP: Building Blocks for Entrepreneurial Success

    • Building Blocks for Entrepreneurial Success (DEP)
  • 11

    7. Social Media Strategy

    • This Module is a work in Progress.
  • 12

    Web Design: Create a Landing Page

    • Intro

    • Get to know the landing page

    • Showcase: Real-World Landing Page Examples for Successful Businesses

    • Landing Page Tools
  • 13

    8. Fine-tune your Lean Canvas

    • This module is a work in progress.
  • 14

    9. Finance & Pricing

    • This module is a work in progress.
  • 15

    Review DEP: Finance Basics

    • Introduction

    • Direct & Indirect Costs

    • Revenue & Profits

    • Pricing Models

    • Recap
  • 16

    10. Marketing Plan

    • This Module is a work inn progress.
  • 17

    11. Turn your Lean Canvas into a Pitch Deck

    • This Module is a work in progress.

  • 18

    12. Sales & Leads

    • This Module is a work in progress.

    • Template - Lead/Prospect Phase: Ideal Customer Profile
  • 19

    13. TAX & VAT (NL-Based Businesses)

    • This Module is a work in progress.
  • 20

    Bonus Content: Legal Structure of a Business in the Netherlands

    • Legal Requirements for Registration

    • Taxes in The Netherlands

    • Accounting and Tools

    • Legal Requirements for Registration
  • 21

    14. Business Plan Writing

    • This Module is a work in progress.